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BUSI 50 |
Introduction to Marketing |
Description: | This course introduces strategic marketing and the marketing environment, including emphasis on customer-centric marketing and technology. Actionable tools such as marketing research and target marketing are learned through study and application. Core decision-making is covered, from product research and development in goods and services to pricing options, promotion alternatives, and distribution choices. Also offered online. |
Recommended Preparation: | Eligibility for ENGL 1A |
Transferability: | CSU |
Repeatability: | May be repeated once if grade was D or F. |
Grading Type: | Credit Course For Grade Or P/NP |
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Online sections - Select Term |
| Sect | Days | Hours | Instructor | Location | Room | Units | Status | Total Seats | Enroll count | Seats Left | Wait List count | Dates | Book Link |
| 0117 | Online | 6 hrs 20 mins Per Week | Barrie B | Online | ONLINE | 3.00 | Ended | 40 | 20 | 20 | 2 out of 99 | 10/14/19 - 12/06/19 | |
| ONLINE COURSE. RECOMMENDED ORIENTATION MEETING: Monday, October 14th, 5:00pm-6:00pm, BMC 204. Students must have access to a computer and be familiar with using the Internet. This course is taught using MPC's Canvas course management system (view login instructions). Students must be officially enrolled in the class in order to log in to the course website. Visit the Canvas Help Desk for help accessing your online course. |
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